Lane Consultancy
Websites for Lawn Care Specialists

Custom websites for lawn care specialists from $49/month

Custom websites for lawn care specialists that help you look trustworthy, show up in local search, and turn more visitors into enquiries. Free prototype first, then plans from $49/month with no setup fee or contract.

No setup fee. No contract. See your prototype before you commit.

George Lane

George Lane

Building websites since 2007

Professional lawn care specialist at work
Custom-built — not a template
Building websites since 2007
SEO built in from day one
No setup fee. No minimum term.
Sound Familiar?

What most lawn care specialists get wrong with their online presence

Customers don't understand what a treatment programme involves

Most homeowners with a struggling lawn think they need a one-off treatment. Without a website that explains what a proper seasonal programme delivers — and why one-off treatments don't solve underlying problems — you're forever quoting single treatments instead of signing annual clients.

Moss, weed, and specific problem searches miss you

'Lawn moss treatment [area]', 'lawn weed killer near me', 'lawn scarification [town]' — specific lawn problem searches are where motivated customers come from. Without pages for each treatment type, those searches go to whoever has those pages.

Seasonal peaks aren't generating inquiries in advance

Lawn care is seasonal — spring treatments, summer feeding, autumn aeration. If your website isn't generating inquiries before each season, you're always catching up rather than being fully booked in advance.

How It Works Differently

More clients. Less chasing. A website that earns its keep.

Convert visitors into annual programme clients

Pages that explain seasonal lawn care programmes and the benefits of year-round treatment — converting single-service inquiries into long-term clients.

Rank for every lawn treatment search

Lawn feeding, weed control, moss treatment, scarification, aeration, overseeding — dedicated pages for every treatment so you capture every type of lawn inquiry.

Before-and-after lawn transformations

A patchy, moss-ridden lawn photographed in early spring next to the same lawn thick and dark green by summer — that image does more selling than a page of treatment descriptions. Real customer lawns, before and after, are your most effective marketing.

Reviews from happy lawn programme clients

Reviews that describe a lawn transformation over a season — 'went from patchy and mossy to the best lawn on the street' — are gold for attracting new programme clients.

Pricing

Simple pricing for lawn care specialists

No setup fees, no hidden costs. A custom-built website that works for your business from day one.

Starter

$49/month

A proper website that works — without the big agency price tag.

  • Custom-built website (not a template)
  • Mobile-first design
  • 5 service pages
  • 5 local area pages
  • On-page SEO on every page
  • Google Business Profile setup
  • Live Google reviews on your site
  • Analytics dashboard
  • Email support

Growth

$199/month

For tradespeople who want to own their local market.

  • Everything in Starter
  • 150 local SEO pages (service + area matrix)
  • Instant lead alert notifications
  • 2 blog posts per month
  • 4 Google Business Profile posts per month
  • Review automation — collect reviews on autopilot
  • Priority support
  • Monthly performance report
Common Questions

Questions lawn care specialists ask me

Not sure if your website is getting you calls?

Download the free checklist — 7 things your trade website needs to show up on Google. Written by a tradesman, not a marketing agency.

Your next client is searching right now. Are they finding you?

I'll build a prototype of your lawn care specialist website — no charge, no obligation. Fill in a short form and I'll have something for you within a few days.

No setup fee. No contract. Cancel anytime.